What is it about miniature game designers and poor graphic design

I just picked up a copy GHQ's post-WWII rules.  What is it about miniature game designers and poor graphic design?

Is is really so hard to make your section headings in a larger font size than the body text?  I know the headings are bolded, but that just isn't enough.  And why don't they use a San-serif font (i.e. like Helvetica or Arial) for the section headings and a Serif font for body text?  Why is the font so tiny and cramped?  Hasn't anyone ever heard of white space?

It is not just GHQ's rules.  Crossfire, which I like and think is incredibly imaginative approach to company and battalion scale games, does the same thing, as do others.

I know WRG used a similar style, but it is 20 years later and page layout has improved noticeably.  Actually, my 25 year old WRG moderns rules were laid out better. 

Come on game designers, lay out the rules so we can read them easily and find what we need!

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